Black Connect - Branding & App Design
Black Connect is a mobile platform created to connect users with Black-owned businesses and entrepreneurs across the U.S. The project focused on building a complete brand identity, including a custom logo, vibrant color palette, clean typography system, and a seamless user interface.
The design approach emphasizes clarity, connection, and empowerment.
Over 85 app screens were developed alongside brand guidelines and promotional assets to ensure a consistent and engaging visual experience across all platforms.
App Promo Video
The Black Connect app promo video showcases how users can network, promote their businesses, and access resources designed to empower Black entrepreneurs and strengthen community connections.
https://www.youtube.com/watch?v=925Tb2hpKSw
Prototype
Click through the prototype to explore the onboarding experience of the Black Connect app. Use the arrows below the phone mockup to navigate each screen. This walkthrough highlights how users are introduced to the platform, its mission, and how it supports business growth, networking, and community empowerment.